
The number of persons shopping online continues to rise exponentially. Ecommerce sites allow customers make purchases on the go or from the comfort of their homes without having to visit a physical store. While there are costs incurred by an online store such as secure hosting and credit card payments, starting an online store is significantly cheaper than starting a traditional brick and mortar store. If your ecommerce site is properly optimised for search and well promoted both online and offline, you could get even higher traffic online than at a physical store for only a fraction of the cost.